This is one of the most asked questions in the sales world because people
All this gate keepers do is stare at the screen all day long,drink coffee and rejects the call. Now when we see the market and average peron get 4-5 spam emails a day. We dont even open most of the mails because we know they are nothing but spam by just reading their subjet line.
So now how will you make yourself stand apart?
How will you show them that you are not a spam and really have a great product they need…
The first step is cold email just hot prospects. You need to understand the market and research who are the people that need your service so bad that they gonna just throw money at you as soon as they saw your email.
If you have a right offer at right time to a right person… No one can stop you from getting rich.
Now as we know our market, we need them to read our email. To read our email they need to click on it. To get them to click on our email we need a great subjectline.
A subject line should always have one component curiosity.
Without curiosity your emails wont get any opens and will will just get smashed in thrash folder.
Example for cold email subject line- QUICK QUESTION
This email subject line get 65%+ open rate.
Your cold emails should be short and on point. No one have 100s of hours to spend on reading email.
Your cold email should have not more than 7 lines and should have specific call to action. My favourite call to action is generating an appointment.
You need to show your prospects what is the goal of sending this email and add your call to action 2-3 times in the email. This will increase the chance for you to get the dsired outcome from email.
If you follow all this steps you will be able to send killer cold email that convert like crazy.